Visit the 3/50 project to learn more

What three independently owned businesses would you miss if they disappeared? Stop in. Say hello. Pick up something that brings a smile. Your purchases are what keeps those businesses around.

If half the employed population spent $50 each month in locally owned independent businesses, it would generate more than $42.6 billion in revenue.* Imagine the positive impact if 3/4 the employed population did that.

For every $100 spent in locally owned independent stores, $68 returns to the community through taxes, payroll, and other expenditures. If you spend that in a national chain, only $43 stays here. Spend it online and nothing comes home.

The number of people it takes to start a trend...you.